Meet Andrèz Coco, Dr Annie McAuley and Danielle Owen Whitford - three passionate women who come from different walks of life, but have each made the decision to step out of their comfort zone and into the world of startups... with big ideas that could change the world.
With women under-represented in tech, the founders know the odds are against them. So they are laying it all on the line and pitching for an opportunity to join the award-winning SheStarts accelerator program... to make their ideas a reality!
Do they have what it takes to get selected for the program?
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1st December, 2018
Episode 3 – Sharing your founder story
Dr Annie McAuley is a mother who wants the best for her children. When she realised her daughter Grace was struggling with language delay she did everything she could to help her. After exhausting traditional forms of therapy Annie took matters into her own hands and developed technology that empowered her daughter to learn to speak at home. Now she wants to create a company to help children around the world, just like Grace.
Annie’s motivation runs especially deep. She knows what it means not to have a voice, having experienced a traumatic brain injury that left her unable to speak for years. As she prepares for pitch practice at a SheStarts immersion day at MYOB, Annie faces her fears and shares her full story for the first time.
1st December, 2018
Episode 2 – Startup Bootcamp
The 2018 SheStarts cohort has now been selected! As day one of the accelerator approaches, reality is setting in.
Danielle Owen Whitford knows what it’s like to be overworked and withdrawn from her children and she’s determined not to let that happen again. Families sacrifice a lot when parents pursue big dreams, and Danielle wants to be part of the solution, not the problem. There’s also a twist, with a new founder joining the cohort.
Zoë Condliffe has been headhunted as a late entry for the program. She’s in it to make the world safer for women... but how will she figure out the tech required to bring her big-data vision to life?
As the program kicks off, Zoe and the other women meet the BlueChilli product team to interrogate their riskiest assumptions as they leap into the unknown.
1st December, 2018
Episode 4 – Importance of Partnerships & Community
Zoë Condliffe is driving to Sydney for a big week at the Sales & Partnerships immersion at LinkedIn. She’s made the decision to quit her full time job to focus on her startup, and is now living in her van to give She’s A Crowd the best chance at success.
As she stops to camp overnight in the Australian countryside, she reflects on the life experiences that brought her to this point. She’s a Crowd is deeply personal to Zoe. Her experience of living in an abusive relationship drives her to make sure women’s stories are heard and further to that, changes are made to make the world safer and fairer. She’s decided to set her focus on universities as an environment to pilot her product and while in Sydney meets with advisors, academics and students to test her ideas and develop her business model.