The time is here… The SheStarts founders are off to Silicon Valley! In Part 1 of the three-part SheStarts Grand Finale, the founders are frantically striving to prepare for a week-long trip to the US, jam-packed with visits to the tech giants, meetings with experienced entrepreneurs, and a chance to pitch to seasoned investors. For some of the founders it’s their first time in the global heart of tech and innovation. For others, it’s a return to a place that holds special memories which form part of their own startup journey. But for all of the women, the big question is - how will the “Mecca of Tech” respond to their early stage business ideas?
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29th June, 2017
Episode 23: Waiting for Death
The first year of building a startup often involves a lot of smoke and mirrors.
But how do you find out if people will use and love your product when what you're testing is still so incomplete?
In this week's episode Founder of Airloom, Sally, is finding out how far she can test her unfinished product before potential customers insist on getting more.
19th April, 2017
Episode 13: The Truth About Sales
Partners, Advisors, Customers… There are a lot of players involved in getting a startup off the ground. And as a founder you have to always be selling, to get the people you need on board. But when is the right time to start engaging potential partners? And how do you sell something when the product doesn’t yet exist? In this week’s episode, we follow three different founders as they build new relationships, and discover how the right partner can light the fire their startup needs to thrive.
9th March, 2017
Episode 7: Finding Your Story
How do you talk about something as complicated as blockchain or as sensitive as death? Can you turn a sales pitch into a story people want to hear? As the founders work to refine their pitches - and some even prepare to take them public - two are faced with the extra challenge of translating complex problems and awkward topics into something anyone can relate to.